“Where’s my elf?” they demanded, “Where’s my reindeer? My tree? Gilson always gives me swag, it’s so clever! And free!”
But no elves would be printed in the Gilson workshop that year. Gilson was spreading a new type of cheer.
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When it comes to securing the attention of a crowd at an event, Gilson has been known to hit their mark. This year’s inaugural showing at the National Trailer Dealers Association (NTDA) Convention in Colorado Springs was no different. Thanks to a few well-aimed direct mail pieces, targeted emails, and a handful of Nerf® darts, […]
Marketing campaigns are the perfect way to reach your customers, clients, and leads. They can be the game-changing move that secures meetings with customers or prospects. Producing campaigns with a series of touchpoints will grab someone’s attention better than a single advertisement. You need to break through the clutter when promoting yourself, and marketing campaigns with incentives can do that for you.
Also, adding an incentive lets you follow up with customers. It lets you explain your services and promote your brand even further. This makes marketing campaigns an important piece of any B2B sales strategy. It’s helpful whether you’re keeping in contact with current clients or finding new leads. Standing out from the crowd isn’t easy, but Gilson has the right amount of magic to grab a customer’s attention. We can show you the effectiveness using our recent Holiday Elves 2017 campaign as an example.
Don’t believe us? The elves speak for themselves!
Expecting an Elf surprise? Things are getting pretty crowded in the Gilson Workshop and we’re on the verge of releasing hundreds of pointy-eared helpers into the holiday landscape! We want to be sure your very own elf is in the pack, ready to boost your business (or at least your mood) with a touch of seasonal magic. It’s a fun and easy way for you to add some holiday cheer to your office, desk, or home! A little box of Christmas magic goes a long way.
Need a large format printer that’s red and black and sails through print jobs up to 8x faster than its predecessor? It’s the amazing new VUTEk LX3 large format printer—Gilson’s latest secret weapon in our quest to serve customers with the most efficient and technologically advanced equipment on the planet!
One of the best ways to help your business thrive is to pay attention to your search engine optimization (SEO) activities. SEO activities include everything you do to increase the visibility of your website among potential customers. A strong SEO effort is usually reflected in a strong rating on search engine results pages (SERPs).
But why is it important to have high rankings on SERPs? According to data from Search Engine Watch illustrated in the chart below, about 67.6% of internet users’ searches occur within the top five search result listings. Being in that top five is critical if you want to generate a significant amount of website traffic.
