Entries by Kim Elmore

Marketing Power Up! Gilson is a Game-Changer

Reach a new level in marketing! If there’s an uninspired or unsuccessful marketing campaign lurking in your past, slay that beast for good with Gilson. Use a powerful mix of services to create, produce and deliver a targeted, effective campaign. A Blast from the Past Our recent marketing campaign revived the kitschy fun of an […]

Step Up Your Retail Game with Gilson

The best retail displays capture shoppers’ attention at a glance, generating interest in a product and helping consumers imagine how the product will benefit them. But retailers need more than a great appearance—they need displays that function well, promoting a smooth traffic flow in stores and facilitating a quick and easy set-up.

Gilson’s Retail World Goes Retro at GlobalShop 2017

At GlobalShop, Gilson dares to be different! This year’s GlobalShop display was no exception, we showed off a brand new retro gaming-themed booth that explores the various levels of “Retail World” – and how Gilson can help you reach the top of your game. If you’re looking for new ways to promote your business, look […]

Gilson Takes Center Stage in Venue Opening

Gilson was thrilled to be a part of the anticipation preceding the opening of 20 Monroe Live, a 2,600-seat concert venue in downtown Grand Rapids, Michigan. Concert-goers eagerly purchased tickets to see the opening acts, including Trombone Shorty & Orleans Avenue with Joe Hertler & The Rainbow Seekers, Umphrey’s McGee, Lynyrd Skynyrd and Shinedown. To […]

Packaging Magic: It’s All in the Box

In the packaging and shipping world, “oversized” is a very expensive condition. In fact, it’s a condition that can add more than $65 to each package that measures over “standard” size. If you’re shipping a birthday package to your mom, that’s an annoying fee; but if you’re shipping literally hundreds of packages to your customers […]

Gilson Elves Deliver Big Results

When it comes to getting noticed in a crowded marketplace, Gilson has just the magical mix you need to stand out and grab your customers’ attention–just ask the elves! Our most recent marketing campaign began with a fun idea and a couple of pointy ears. Gilson invited customers and prospects to reduce their holiday frenzy […]