GlobalShop 2018 has just kicked off and we couldn’t be more excited. Located at McCormick Place in Chicago, the show is full of exhibitors and attendees ready for an exciting experience. And to make a great show even greater–GlobalShop awarded our booth! We received the news yesterday morning that our RoboShop booth won a Best Booth Design Award! Combining the theme of GlobalShop’s #notmyapocalypse with our customizable services, we created a RoboShop where you can build and adapt your own services to make your business shine.
Here’s some more information about the award, the show, and the RoboShop booth we’re featuring this year.
https://gilsongraphics.com/wp-content/uploads/2018/03/IMG_4440.jpg7681024Gilsonhttps://gilsongraphics.com/wp-content/uploads/2017/06/gilsonlogo_blk.pngGilson2018-03-28 16:55:552018-07-10 14:43:55GlobalShop 2018 Best Booth Award Winner
Integrated marketing can take your campaign from limited to limitless. Your audience has access to so many different mediums to receive your message, so it’s important to meet them where they are. Whether that’s in the mailbox, their inbox, on social media or on their mobile devices and tablets.
Planning impactful touchpoints and tailoring your campaign to your audience makes a marketing campaign memorable and sticks out for years to come. After all, you want your clients and customers to talk about the campaign long after it’s over!
https://gilsongraphics.com/wp-content/uploads/2018/02/integratedmarketing.png576576Gilsonhttps://gilsongraphics.com/wp-content/uploads/2017/06/gilsonlogo_blk.pngGilson2018-02-12 15:32:432018-07-10 14:44:54How Integrated Marketing Will Make Your Campaign Awesome
Marketing campaigns are the perfect way to reach your customers, clients, and leads. They can be the game-changing move that secures meetings with customers or prospects. Producing campaigns with a series of touchpoints will grab someone’s attention better than a single advertisement. You need to break through the clutter when promoting yourself, and marketing campaigns with incentives can do that for you.
Also, adding an incentive lets you follow up with customers. It lets you explain your services and promote your brand even further. This makes marketing campaigns an important piece of any B2B sales strategy. It’s helpful whether you’re keeping in contact with current clients or finding new leads. Standing out from the crowd isn’t easy, but Gilson has the right amount of magic to grab a customer’s attention. We can show you the effectiveness using our recent Holiday Elves 2017 campaign as an example.
https://gilsongraphics.com/wp-content/uploads/2018/01/marketingelves_1.png720720Gilsonhttps://gilsongraphics.com/wp-content/uploads/2017/06/gilsonlogo_blk.pngGilson2018-01-16 11:59:502024-01-17 11:58:14Why Marketing Campaigns Are So Important
Gilson Graphics’ Holiday Luncheon celebrated the season in style with food, fun, and festivities here in the snowy heart of Grand Rapids, Michigan. This year we went with a Flannel dress theme that let employees channel their inner lumberjack and share in the lively activities we had planned. Reminding everyone that we like to work hard and play hard here at Gilson–especially during the holidays!
The Future of Digital Imaging and Changing Marketing Ideals were the hot topics at our Lunch & Learn this year. We invited guests from all across the country to take part in the activity and celebrate the future that digital imaging holds. Guest speaker Frank Mallozzi from EFI talked about the leaps and bounds the industry has taken in a fun and informative presentation that was a smash hit!
This year’s theme was digital imaging, so we went retro and made a fun Polaroid-themed invitation that we used as the overall theme for the event. We also offered fun tie-dye stations, samples and info from our sponsors Veritiv and Mactac, as well as tasty food and great conversation about new innovations in the industry.
https://gilsongraphics.com/wp-content/uploads/2017/10/2017-10-25-12.51.01.jpg30244032Gilsonhttps://gilsongraphics.com/wp-content/uploads/2017/06/gilsonlogo_blk.pngGilson2017-10-30 11:23:172018-07-10 14:47:31Lunch & Learn 2017: The Future of Digital Imaging
Improve your Blog Post SEO with quick and easy tips that anyone can use! Are you having trouble figuring out how to structure your blogs for SEO? It’s easier than you think! Just step outside of the box and start thinking about making your posts more concise and easier to read.
What is SEO? SEO stands for Search Engine Optimization, which helps people searching for specific keywords find your blog or website. The goal is to always try to have top-notch SEO so that people can find your content.
But where do you start?
We’ve gathered some quick and easy tips that will get your SEO in line and start boosting your blog posts. Here are just a few tips to get you blogging like a pro in no time.
https://gilsongraphics.com/wp-content/uploads/2017/09/dreamstime_m_34326337.jpg14392084Gilsonhttps://gilsongraphics.com/wp-content/uploads/2017/06/gilsonlogo_blk.pngGilson2017-09-21 09:35:152024-01-17 11:59:35How to Boost Blog Post SEO: 5 Easy Tips
GlobalShop 2018 Best Booth Award Winner
UpdatesGlobalShop 2018 has just kicked off and we couldn’t be more excited. Located at McCormick Place in Chicago, the show is full of exhibitors and attendees ready for an exciting experience. And to make a great show even greater–GlobalShop awarded our booth! We received the news yesterday morning that our RoboShop booth won a Best Booth Design Award! Combining the theme of GlobalShop’s #notmyapocalypse with our customizable services, we created a RoboShop where you can build and adapt your own services to make your business shine.
Here’s some more information about the award, the show, and the RoboShop booth we’re featuring this year.
Read more
How Integrated Marketing Will Make Your Campaign Awesome
Case Studies, UpdatesIntegrated marketing can take your campaign from limited to limitless. Your audience has access to so many different mediums to receive your message, so it’s important to meet them where they are. Whether that’s in the mailbox, their inbox, on social media or on their mobile devices and tablets.
Planning impactful touchpoints and tailoring your campaign to your audience makes a marketing campaign memorable and sticks out for years to come. After all, you want your clients and customers to talk about the campaign long after it’s over!
Read more
Why Marketing Campaigns Are So Important
Case StudiesMarketing campaigns are the perfect way to reach your customers, clients, and leads. They can be the game-changing move that secures meetings with customers or prospects. Producing campaigns with a series of touchpoints will grab someone’s attention better than a single advertisement. You need to break through the clutter when promoting yourself, and marketing campaigns with incentives can do that for you.
Also, adding an incentive lets you follow up with customers. It lets you explain your services and promote your brand even further. This makes marketing campaigns an important piece of any B2B sales strategy. It’s helpful whether you’re keeping in contact with current clients or finding new leads. Standing out from the crowd isn’t easy, but Gilson has the right amount of magic to grab a customer’s attention. We can show you the effectiveness using our recent Holiday Elves 2017 campaign as an example.
Don’t believe us? The elves speak for themselves!
Read more
Season’s Greetings from Gilson Graphics’ Holiday Luncheon
Events, UpdatesGilson Graphics’ Holiday Luncheon celebrated the season in style with food, fun, and festivities here in the snowy heart of Grand Rapids, Michigan. This year we went with a Flannel dress theme that let employees channel their inner lumberjack and share in the lively activities we had planned. Reminding everyone that we like to work hard and play hard here at Gilson–especially during the holidays!
Read more
Lunch & Learn 2017: The Future of Digital Imaging
Events, UpdatesThe Future of Digital Imaging and Changing Marketing Ideals were the hot topics at our Lunch & Learn this year. We invited guests from all across the country to take part in the activity and celebrate the future that digital imaging holds. Guest speaker Frank Mallozzi from EFI talked about the leaps and bounds the industry has taken in a fun and informative presentation that was a smash hit!
This year’s theme was digital imaging, so we went retro and made a fun Polaroid-themed invitation that we used as the overall theme for the event. We also offered fun tie-dye stations, samples and info from our sponsors Veritiv and Mactac, as well as tasty food and great conversation about new innovations in the industry.
Read more
How to Boost Blog Post SEO: 5 Easy Tips
Events, UpdatesImprove your Blog Post SEO with quick and easy tips that anyone can use! Are you having trouble figuring out how to structure your blogs for SEO? It’s easier than you think! Just step outside of the box and start thinking about making your posts more concise and easier to read.
What is SEO? SEO stands for Search Engine Optimization, which helps people searching for specific keywords find your blog or website. The goal is to always try to have top-notch SEO so that people can find your content.
But where do you start?
We’ve gathered some quick and easy tips that will get your SEO in line and start boosting your blog posts. Here are just a few tips to get you blogging like a pro in no time.
Read more