The best retail displays capture shoppers’ attention at a glance, generating interest in a product and helping consumers imagine how the product will benefit them. But retailers need more than a great appearance—they need displays that function well, promoting a smooth traffic flow in stores and facilitating a quick and easy set-up.
https://gilsongraphics.com/wp-content/uploads/2017/05/001-2-ke-300x227.png227300Kim Elmorehttps://gilsongraphics.com/wp-content/uploads/2017/06/gilsonlogo_blk.pngKim Elmore2017-05-15 18:18:412024-04-11 11:45:31Step Up Your Retail Game with Gilson
At GlobalShop, Gilson dares to be different! This year’s GlobalShop display was no exception, we showed off a brand new retro gaming-themed booth that explores the various levels of “Retail World” – and how Gilson can help you reach the top of your game. If you’re looking for new ways to promote your business, look […]
Gilson was thrilled to be a part of the anticipation preceding the opening of 20 Monroe Live, a 2,600-seat concert venue in downtown Grand Rapids, Michigan. Concert-goers eagerly purchased tickets to see the opening acts, including Trombone Shorty & Orleans Avenue with Joe Hertler & The Rainbow Seekers, Umphrey’s McGee, Lynyrd Skynyrd and Shinedown.
Packaging magic isn’t all that mystical. It can actually be a snap! In the packaging and shipping world, “oversized” items can be a problem. In fact, it can add more than $65 to each package that measures over “standard” size. If you’re shipping a birthday package to your mom, that’s an annoying fee; but if […]
https://gilsongraphics.com/wp-content/uploads/2017/01/box_4-189x300.png300189Gilsonhttps://gilsongraphics.com/wp-content/uploads/2017/06/gilsonlogo_blk.pngGilson2017-01-31 15:48:072018-07-10 14:53:25Packaging Magic: It’s All in the Box
When it comes to getting noticed in a crowded marketplace, Gilson has just the magical mix you need to stand out and grab your customers’ attention–just ask the elves! Our most recent marketing campaign began with a fun idea and a couple of pointy ears. Gilson invited customers and prospects to reduce their holiday frenzy […]
Expecting an Elf surprise? Things are getting pretty crowded in the Gilson Workshop and we’re on the verge of releasing hundreds of pointy-eared helpers into the holiday landscape! We want to be sure your very own elf is in the pack, ready to boost your business (or at least your mood) with a touch of […]
https://gilsongraphics.com/wp-content/uploads/2018/01/IMG_3614-1.jpg30244032Gilsonhttps://gilsongraphics.com/wp-content/uploads/2017/06/gilsonlogo_blk.pngGilson2016-11-18 12:31:022023-08-23 16:02:28Your Elf Will Be With You Soon For the Holiday Season!
Anticipation for Gilson’s Lunch & Learn began to build from the moment the eye-catching yellow and black invitation arrived in customers’ mailboxes. Promoting the “Power of Premium,” the invitation included a nifty little pop-up box reminding guests of the date (and visually demonstrating Gilson’s multi-layered capabilities.) Within days, nearly 200 customers had confirmed a spot […]
Need a large format printer that’s red and black and sails through print jobs up to 8x faster than its predecessor? It’s the amazing new VUTEk LX3 large format printer—Gilson’s latest secret weapon in our quest to serve customers with the most efficient and technologically advanced equipment on the planet!
https://gilsongraphics.com/wp-content/uploads/2016/09/efi_vutek_3.png488700Gilsonhttps://gilsongraphics.com/wp-content/uploads/2017/06/gilsonlogo_blk.pngGilson2016-09-19 20:07:242024-04-11 11:45:28Large Format Printer: Faster Than a Speeding Bullet
One of the best ways to help your business thrive is to pay attention to your search engine optimization (SEO) activities. SEO activities include everything you do to increase the visibility of your website among potential customers. A strong SEO effort is usually reflected in a strong rating on search engine results pages (SERPs). But […]
https://gilsongraphics.com/wp-content/uploads/2016/04/SERPs.png387902Gilsonhttps://gilsongraphics.com/wp-content/uploads/2017/06/gilsonlogo_blk.pngGilson2016-06-10 11:00:082024-04-11 11:45:27SEO: The Do’s and Don’ts of Your Strategy
If a company’s business is all about recycling, it makes perfect sense that its trade show booth would be completely recyclable. Harris Equipment, a waste and recycling equipment provider based in Georgia, wanted its trade show display to reflect the company’s services. But the structure Harris envisioned was more complicated than a simple cardboard display. Gilson […]
https://gilsongraphics.com/wp-content/uploads/2016/04/Harris1.jpg1280960Gilsonhttps://gilsongraphics.com/wp-content/uploads/2017/06/gilsonlogo_blk.pngGilson2016-05-25 11:00:322024-04-11 11:45:26Harris Steals the Show with Recyclable Booth
Social media can be pretty hard to navigate! So many options and material are continuously being updated. Participating in social media is often beneficial to companies, but introducing and operating social media pages may generate a lot of questions in your business. Luckily, we’ve got some easy tips to help create a great campaign and […]
https://gilsongraphics.com/wp-content/uploads/2016/05/Screen-Shot-2017-07-06-at-3.30.26-PM.png176535Gilsonhttps://gilsongraphics.com/wp-content/uploads/2017/06/gilsonlogo_blk.pngGilson2016-05-13 12:00:202024-01-17 11:47:22Social Media: 10 Steps to Make it Simple
According to data provided by the National Student Clearinghouse, college student enrollment for Fall 2015 was down almost two percent from the previous year. To combat this downward trend, educational institutions are aggressively pursuing new strategies like targeted mailings to attract students.
Step Up Your Retail Game with Gilson
Design, EventsThe best retail displays capture shoppers’ attention at a glance, generating interest in a product and helping consumers imagine how the product will benefit them. But retailers need more than a great appearance—they need displays that function well, promoting a smooth traffic flow in stores and facilitating a quick and easy set-up.
Gilson’s Retail World Goes Retro at GlobalShop 2017
EventsAt GlobalShop, Gilson dares to be different! This year’s GlobalShop display was no exception, we showed off a brand new retro gaming-themed booth that explores the various levels of “Retail World” – and how Gilson can help you reach the top of your game. If you’re looking for new ways to promote your business, look […]
Gilson Takes Center Stage in Venue Opening
Design, Produce, ProjectsGilson was thrilled to be a part of the anticipation preceding the opening of 20 Monroe Live, a 2,600-seat concert venue in downtown Grand Rapids, Michigan. Concert-goers eagerly purchased tickets to see the opening acts, including Trombone Shorty & Orleans Avenue with Joe Hertler & The Rainbow Seekers, Umphrey’s McGee, Lynyrd Skynyrd and Shinedown.
Packaging Magic: It’s All in the Box
UpdatesPackaging magic isn’t all that mystical. It can actually be a snap! In the packaging and shipping world, “oversized” items can be a problem. In fact, it can add more than $65 to each package that measures over “standard” size. If you’re shipping a birthday package to your mom, that’s an annoying fee; but if […]
Gilson Elves Deliver Big Results
Case Studies, Design, Dimensional Displays, ProjectsWhen it comes to getting noticed in a crowded marketplace, Gilson has just the magical mix you need to stand out and grab your customers’ attention–just ask the elves! Our most recent marketing campaign began with a fun idea and a couple of pointy ears. Gilson invited customers and prospects to reduce their holiday frenzy […]
Your Elf Will Be With You Soon For the Holiday Season!
Events, ProjectsExpecting an Elf surprise? Things are getting pretty crowded in the Gilson Workshop and we’re on the verge of releasing hundreds of pointy-eared helpers into the holiday landscape! We want to be sure your very own elf is in the pack, ready to boost your business (or at least your mood) with a touch of […]
Lunch & Learn 2016: Gilson Redefines “Power Lunch”
EventsAnticipation for Gilson’s Lunch & Learn began to build from the moment the eye-catching yellow and black invitation arrived in customers’ mailboxes. Promoting the “Power of Premium,” the invitation included a nifty little pop-up box reminding guests of the date (and visually demonstrating Gilson’s multi-layered capabilities.) Within days, nearly 200 customers had confirmed a spot […]
Large Format Printer: Faster Than a Speeding Bullet
UpdatesNeed a large format printer that’s red and black and sails through print jobs up to 8x faster than its predecessor? It’s the amazing new VUTEk LX3 large format printer—Gilson’s latest secret weapon in our quest to serve customers with the most efficient and technologically advanced equipment on the planet!
SEO: The Do’s and Don’ts of Your Strategy
Projects, UpdatesOne of the best ways to help your business thrive is to pay attention to your search engine optimization (SEO) activities. SEO activities include everything you do to increase the visibility of your website among potential customers. A strong SEO effort is usually reflected in a strong rating on search engine results pages (SERPs). But […]
Harris Steals the Show with Recyclable Booth
Case Studies, Dimensional Displays, Events, ProjectsIf a company’s business is all about recycling, it makes perfect sense that its trade show booth would be completely recyclable. Harris Equipment, a waste and recycling equipment provider based in Georgia, wanted its trade show display to reflect the company’s services. But the structure Harris envisioned was more complicated than a simple cardboard display. Gilson […]
Social Media: 10 Steps to Make it Simple
UpdatesSocial media can be pretty hard to navigate! So many options and material are continuously being updated. Participating in social media is often beneficial to companies, but introducing and operating social media pages may generate a lot of questions in your business. Luckily, we’ve got some easy tips to help create a great campaign and […]
Targeted Mailings: Increasing Student Response Rates
Case Studies, Design, UpdatesAccording to data provided by the National Student Clearinghouse, college student enrollment for Fall 2015 was down almost two percent from the previous year. To combat this downward trend, educational institutions are aggressively pursuing new strategies like targeted mailings to attract students.